"Increasing visibility on data is a critical component in the future of in-store retail."

We've been telling you for a while now that brick-and-mortar retail isn't going away anytime soon. Guess who else thinks so? Drew Hendricks with Inc.com, who had our CEO Michael Brand weigh in on why foot traffic data is such a crucial metric for physical retailers to optimize their stores.

Catch the whole article here: 4 Ways Brick-and-Mortar Retailers Are Revamping the Industry