Digital Marketing Professional. I like telling stories with words, good conversation, technology, and traveling the globe.
The thing is, I don’t want to be sold to when I walk into a store. I want to be welcomed. –Angela Ahrendts, Senior Vice President of Retail at Apple A great retailer’s ultimate goal is creating profitable and efficient stores where meaningful engagement happens. The true challenge…
For hundreds of years, economists, psychologists, business executives and urban designers have worked tirelessly to understand how individuals make decisions in their everyday lives. Why do individuals vote for a particular political candidate? What makes someone choose a specific grocery store over the other handful of competitors? Why are some…
Your customers have seemingly unlimited options for where and how they choose to shop. Creating an exceptional product or service is not enough. To stand out from your competition, you must deliver an experience that can’t be found anywhere else. Three influential designers focused their work on making spaces…
